The Directory Where AI Agents Find Swiss Companies

A directory for AI agents is a company register whose entries machines can read without interpretation. Instead of pages designed only for human visitors, each entry exposes structured, verifiable data: what the business does, for whom, where, in which languages, backed by which sources — plus the files AI systems look for (llms.txt, agent.md, agent.json) and defined contact functions.

anewera is that directory for Switzerland. Every listed company gets a curated public profile that people can read and a machine-readable layer that AI assistants like ChatGPT, Claude and Perplexity can access directly. When a user asks an AI for a Swiss provider, the directory gives the AI a clean, verified source to answer from — instead of forcing it to guess from marketing pages.

The directory is built for Swiss SMEs and service businesses that want to be found and recommended by AI systems: advisors, agencies, craftsmen, software firms, insurers, relocation services — any business whose customers now ask ChatGPT or Perplexity instead of scrolling through search results.

It solves a concrete problem: most Swiss company websites are unreadable for AI agents. Key facts sit in images and sliders, services are described in slogans, and there is no machine-readable entry point. A directory profile fixes this without any code changes on the company's own website — the profile, files and endpoints are hosted and maintained on anewera.

AI systems can enter the directory in several ways. The simplest is llms.txt — a plain-text index that lists companies and pages for language models. Each company profile additionally publishes agent.md (a readable briefing) and agent.json (structured data with services, regions and allowed functions).

For agents that act rather than just read, anewera runs a live Agent API: a machine-readable agent index of all companies, an intent search where an agent can query by need, region, language and desired action, and an MCP endpoint with tools like search_company_directory, agent_intent_search, read_company_profile and call_company_function.

That last tool is the difference between a directory and a contact point: an agent that finds a fitting company can request a quote, a rate or a meeting through permissioned functions — while the company's private email addresses stay hidden and every request requires confirmation.

Getting listed starts with a website check at anewera.ai/add-company (on the German site: anewera.ch/unternehmen-eintragen). anewera analyzes the public information about your business and prepares a profile draft from it.

The verified basic profile is free and limited to 30 new profiles per day. It includes the public company profile with base data, services and sources, plus agent.md and agent.json. You claim the profile within 7 days, and verification happens in a free setup call — so the directory stays curated instead of scraped.

From there, companies that want to manage the profile themselves and use it as their agent interface upgrade to the Agent-ready Profile.

The verified basic profile costs CHF 0 — free, limited to 30 per day, with the public profile and the machine-readable files included.

The Agent-ready Profile costs CHF 29 per month (or CHF 222 per year instead of CHF 360). It adds self-service editing, AI Rewrite for more depth and machine readability, simple custom agent commands, and contact requests and leads in the dashboard. On anewera.ai, international billing runs in USD: 29 per month or 222 for the launch year.

A third tier, Agent Operations (CHF 49 per month, currently waitlist), extends profiles with bookings, quote and rate tools, webhooks and stronger agent automations.