About anewera
A new era of the internet is beginning.
The web is no longer used only by humans. AI agents read, compare, recommend and prepare actions. anewera builds the layer that lets businesses be found, understood and contacted in this new environment.
The goal is not another directory. We create verified business profiles for an internet where humans and agents work together.
From search box to acting agent.
The change is quiet, but fundamental. The interface of the internet is shifting from browsers to assistants.
Before
People searched, clicked, read websites and wrote requests themselves.
Now
AI systems search with us, summarize, compare providers and prepare next steps.
Next
Agents will not only read. They will trigger allowed contact requests, bookings and structured handovers.
What anewera builds
A controlled contact layer between businesses, people and AI agents.
Readable
A profile must do more than look good. It must be clear to language models, agents and human visitors.
Permissioned
Agents do not get free access. They see approved information and use only actions that a company allows.
Verified
Contactability requires trust. Profiles and contact rules are personally reviewed before activation.
The new website has two audiences.
Visitors should quickly understand whether a company fits. Agents should reliably read the same information, check sources and only prepare allowed actions.
webMCP is the machine-readable layer: manifest, function descriptions, contact rules and confirmation steps.
anewera uses this idea as a directory.
Every profile is designed for people and also exposed to agents as structured data, a markdown profile and a function catalogue. An agent can not only mention a company, but prepare an allowed request.
Origin
anewera is a project by loaded.ch. The team also builds OpenHermit, a webMCP platform that makes websites agent-ready and agent interactions measurable.
Machine-readable surfaces
The public pages stay calm and human. Underneath them are files and interfaces that agents can test directly.